Business development can and should be broken down into two key areas:
Existing Client Development...research suggests that it is far easier selling more to existing clients than it is to sell to new ones.
- What proportion of your clients spend do you gain?
- How much more could you sell to them?
- What else could you sell to them?
- How robust is the relationship?
- How effective is your stakeholder management?
- Do you have a strategy and account plans for developing existing clients?...
- Most clients have no plans for effectively developing existing clients with a view to gaining additional revenue...do you?
We can work with you to prepare your plans and implement strategy which will have your existing clients spending more with you.
New Business Development...
- How healthy is your sales pipeline?
- Do you know what to sell?
- How to sell it and who to sell it to?
- Are your sales team able to open doors to new opportunities?
- How effective is your lead generation process?
- Are your new business sales on track to hit targets?
- How realistic are your targets?
- What does the market really want?
- What else is out there?
We can support with any element of new business development.
Your business has the potential to be more effective, more profitable and to succeed - together we can make it happen!
For a FREE, NO OBLIGATION discussion, feel free to email info@nicholsondean.co.uk.
Alternatively, speak with one of our partners on 0870 977 0567